My thoughts on Library Camp 2011

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Posted on : 10-10-2011 | By : Laura | In : Birmingham, Books / book club, Current Affairs, Internet and social media

I felt a bit of a fraud on Saturday morning turning up to Library Camp, an unconference for librarians, until I realised that I had actually spent some time looking after a library.  And I made cake, which actually seemed to be more of a prerequisite for attendance than a library career.  Thankfully everyone was so utterly delightful that I think as long as you are passionate about libraries and had cake you were greeted with welcomed arms.

Photo of part of the timetable by smilylibrarian from flikr

The first part of the unconference was the pitching for sessions, duly written on post-it-notes, groups and organised into sessions.  It’s a shame we could only go to five, but when the disappointing thing is too many interesting sessions you know you’re on to a good thing.  Thankfully lots of people tweeted throughout the day so it was possible to catch up on other discussion and people have subsequently blogged their thoughts on them too (like this one from Jennifer Yellin).

It’s hard to pick favourites, but I really enjoyed the two on advertising and what libraries can learn from retail, which isn’t surprising given that I work in communications and marketing.  Bums on Seats made some really good notes on these two sessions.  The retail session seemed to focus on a lot of practical things that could be done in libraries – displays and books facing outwards, although the idea of having books in categories seemed to split opinion.  Personally I think opening times are one of the biggest barriers to people using the library – something which I mentioned on twitter and seemed to get some good responses.  The last session on advertising was the one I understood the best, having experience in public sector marketing and it seems that some of the problems the librarians found were similar, if not worse, to those I found in the NHS.  Sadly it sounded like the will to market was there, but with little support from their corporate communications teams (one team has to email tweets to the webmaster which are frequently changed and lose meaning)

The other notable session I sat in on was one on Shared Reading  A group of about ten of us read a short story about a father and son, paused at relevant places, which provoked some really unexpected and strong emotional reactions.  I’m not entirely sure I can convey how powerful and moving this session was, but when a 45 minute session with a group of strangers nearly brings you to tears you might get the idea.  I’m determined to learn more.

Discussions at lunch about further education libraries, children’s development and a whole raft of bookish talk were really interesting.  Plus I was given a free book by the lovely @JennySarahJones which I found out about thanks to the power of twitter!

So what did I learn

  • Library folk are some of the nicest people ever and really like their cake.
  • Following a hashtag (#libcampuk11) on tweetdeck when its updated fairly regularly is rubbish, the twitter app was a lot more useful.
  • The cola cupcakes recipe from Hummingbird Bakery book was actually a hit – people even tweeted me to say so!
  • If the people at libcampUK11 are anything to go by, so long as the current government doesn’t completely chop the library budget to shreds, the future of libraries are in good hands.

Initially I wasn’t sure how interesting I’d find the day or how useful I’d be, but in the end I left Library Camp inspired and hopeful – and determined to use the library more.  A big thanks to those that organised the event and to those in attendance for providing me with some really interesting ideas.

Yes to AV don’t mess with my post!

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Posted on : 01-04-2011 | By : Laura | In : Current Affairs

I received some interesting post through the mailbox today.  And by interesting I mean, interesting if you’re in anyway enthused about politics and the upcoming referendum for Alternative Vote and/or marketing in general.

On 5th May in the UK, the British people will be voting on whether to adopt the Alternative Vote (AV) system, over the current ‘first past the post’.  There are a lot of arguments as to whether this is a good or bad idea, and I’m currently undecided.  I feel I should admit that now, because otherwise this seems very anti-Yes to AV.

The letter I received through the post looking official, was marked ‘Private and confidential, Important papers enclosed’, addressed directly to me and I could spot a little bit of purple on the letter.  The purple is relevant because the Yes to AV camp has cleverly chosen a purple hue similar to that used by the census, which is doing the rounds at the same-ish time.

Direct mail is an underutilised marketing technique and sending something addressed to the occupant is more likely to get read that just a leaflet with the post.  Fair enough, good marketing plan.  Encouraging people to vote, particularly by reminding people of the postal vote is a nice touch, although the Vote Yes poster was a little much in my opinion.

But what strikes me a little underhand is the way that this has been carried out.  Nothing in this was private or confidential, and the similarities in colour to the census could alarm people, particularly as the fines for not handing in your census are £1,000 (admittedly for all of a minute before they opened it, but still).  Maybe that’s what they were going for, if so it’s somewhat in bad taste, particularly given all the stick the No to AV camp received for scare tactics.  Although they’re not quite suggesting voting no would deprive babies or anything, it doesn’t strike me as the best idea, if only as it could anger people who were worried about the census.  And no one wants to worry about private and confidential information, when it’s just marketing.

Oh and I’m off to a debate tomorrow about AV, so maybe I’ll make up my mind…

Birmingham Salon: Pursuit of modernity in China

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Posted on : 25-04-2010 | By : Laura | In : Birmingham, Current Affairs

Thursday’s Birmingham Salon was a bit like going back to university, having forgotten to do the assigned reading. Don’t get me wrong, it was a fascinating talk from Alan Hudson, Director of Oxford University’s Leadership Programmes for China, but it more importantly, it highlighted how little we know about China’s rise to economic stardom.

Admittedly, this possibly not a subject ever featured on Mastermind and unlikely to be featured in a pub quiz, but Alan Hudson’s speech was thought provoking never the less. He spoke on the issues facing the cities of China; mass urbanization as over 300 million Chinese moved from the rural areas into cities, how Chinese officials intended to shape every aspect of city life from planned to lived spaces (i.e. the need for street vendors, but them making things cluttered) and how Chinese society suffered from a kind of managerialism which is becoming more evident in British society.

Sadly, due to unforeseen circumstances, there was no other side to form the debate, but it almost felt like it would’ve been redundant as Hudson’s talk seemed more observational and theoretical than debatable. Yet, the audience did an excellent job of challenging his points, pointing out logical flaws and challenging Hudson’s criticisms of the views from William Hutton on liberal culture and liberal economies. All in all a fascinating discussion on a lesser known topic, with a lot learned by all.

The next Birmingham Salon will take place on Tuesday 8 June. Check the website for more information.

*This was originally posted on my old blog BeanHeartBatman*

What happens if a successful candidate in local elections resigns?

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Posted on : 20-04-2010 | By : Laura | In : Current Affairs

A candidate in the constituency I live is running both for MP of the constituency as well as local councillor in a ward nearby.  Whilst I know this is possible, although I question how one person can do both effectively, I was more shocked to hear one of the candidate’s supporters suggest (how true this is I don’t know) in the event the candidate won both elections they would resign the councillor position.  This sounded like a great waste to me and I needed to understand the implications – could this waste taxpayers money in the event of a by-election or votes if the candidate with the second highest votes was subsequently elected?

My first stop was Twitter, that being said it wasn’t greatly helpful.  So I calledBirmingham City Council’s election line.  The person on the phone asked me who I was and I couldn’t help but answer “a concerned resident of Birmingham” – it had to be done.  According to him at least, I couldn’t be given the information unless I was a candidate.  So I emailed.  A day and a half later I had no response, so I called again.  I was once again told this wasn’t the sort of thing they dealt with as they weren’t in the Back Office (?! I’ve no idea what that means).  I kicked up a bit of a fuss and got put through to the mysterious Back Office where a nice person consulted a colleague and said they thought it would result in a by-election, but to call the Electoral Commission.

So I did.

And spoke to a lovely person who was the most helpful person I spoke to during all this.  They mentioned a few things and then said they’d look into it and email me back. Sadly I have a difficult email address so I didn’t get it until I emailed in and checked the spelling of my Irish-variant surname.  At the same time I got a response from Birmingham City Council.

The email from Birmingham City Council confirmed that if a successful candidate resigned “This would therefore trigger a by election [sic]. There is no provision for the candidate with the second highest number of votes to be elected.”

This was backed up by the email from the person at the Electoral Commission who said the failure to sign the declaration of acceptance would, according to the Local Government Act 1972, be dealt with in the usual way according to rule 89.  This, after reading it, backs up the comment from Birmingham City Council, thankfully.  You can read it here, if you’d like.

Oh and the cost of a by-election.  According to the person at Birmingham City Council; “As for the cost of a by election this would be approximately £20,000.”

NB: I’ve contact the candidate in question a couple of times to check whether they are intending to resign from the councillor position if elected to both, but as of yet I have had no response.

*This was originally posted on my old blog BeanHeartBatman*

#welovetheNHS – America, the NHS and social media

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Posted on : 13-08-2009 | By : Laura | In : Current Affairs, Internet and social media

In the last two days something special happened on Twitter. Again. Twitter users in their thousands have this time rushed to defend the NHS against American critics of Barack Obama’s healthcare reforms. The Guardian reported that ‘US critics have accused the service of putting an “Orwellian” financial cap on the value on human life, of allowing elderly people to die untreated and, in one case, for driving a despairing dental patient to mend his teeth with superglue’.

But literally thousands of people on the social networking site, Twitter, have come to the NHS’s defence. Using the hashtag #welovethenhs, which allows messages on a similar topic to be linked, people have been posting their experiences and amazing messages of support.

What the Hashtag, a site which tracks trends, counted 20,575 tweets (messages) using the #welovethenhs tag, with 10,909 contributors. And that’s just as of 9:30 today – the numbers are going up. I’ve posted five so you can get an idea, but if you get the chance or need some cheering up, take a look at the rest.

karmadillo I love the NHS because baby Enso (& possibly me) would not have survived labour without them http://bit.ly/zlEOz #welovethenhs
_garys #welovethenhs When my dad’s heart began to fail we were told he wouldn’t last a week. The NHS gave him an urgent bypass and saved his life.
benjamincohen: I have to use the NHS every week because of having Multiple Sclerosis. It has its faults but it’s still great #welovethenhs
deanzielinski: #welovethenhs Without the NHS my uncle would have paralysis to his right leg and be in a wheelchair. He now stands and is a paramedic.
deanzielinski: #welovethenhs -may not be perfect, but you can rely on it when you are in need, no matter what your financial status is. We are spoiled!

Social networking sites, like Twitter, get accused of being a pointless waste of time. But to me this highlights one of the great ways they can be used; they hold people to account, they allow ordinary people to speak their mind and counter lies. The stories people have told in 140 characters about the NHS have been genuine messages of support from regular people. It’s been amazing.

And yes, I work for the NHS, so I may be biased towards thinking it’s something that should be applauded. But it’s nice to see it regardless!

*This was originally posted on my old blog BeanHeartBatman*

Swine flu and Question Time

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Posted on : 22-06-2009 | By : Laura | In : Current Affairs

Two weeks ago Question Time, the BBC2 political debate show, came to Birmingham. I was in the audience (bright pink top, you can’t miss me) and was chosen to ask a question. Sadly it didn’t get asked, but I’ve posted a picture of it and wanted to explain why i felt it needed discussing. My question was ‘given the WHO have upped the swine flu level to pandemic, do the panel feel the general public have been properly prepared?’

I was disappointed my question didn’t get asked, especially as it was the lead story on the BBC news at 10pm – Question Time is filmed around 8pm and shown after the News. But also because the huge rise in swine flu cases means the public is worried but don’t seem to know what they should do if they think they’ve caught it.

The hospital I work at had a 25% increase in visitors to A+E with flu-like symptoms last week. And I spent the best part of the week uploading files, action cards and FAQs to an intranet site and used the word algorithm more times than an episode of Numbers. Safe to say the general public, or perhaps just those of Birmingham, did not get the message as to what to do if you think you have swine flu.

So here’s what to do if you develop flu-like symptoms; DO NOT GO TO A+E. You potentially have a contageous disease – stay at home and try not to infect anyone else. This also means you should avoid GP surgeries or anywhere there are large numbers of people. Do what you’d normally do with flu – stay home, rest, keep well hydrated. Call NHS Direct on 0845 46 47 or check the NHS website www.nhs.uk. Phone your GP if it puts your mind at ease. Listen to them. They have the most up to date news.

Do not do what one woman I overheard doing and go into a crowded area and whinge that a doctor won’t see your ill child because he has flu-like symptoms.

Fighting fascism with fascism?

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Posted on : 10-06-2009 | By : Laura | In : Current Affairs

Yesterday evening I happened across an anti-BNP protest in Birmingham city centre. I’m not entirely sure why they felt the need to protest then – as far as I know there was nothing specifically BNP happening in Brum yesterday. I suspect it was to echo the protest in London where BNP leader Nick Griffin was holding a press conference.  Nevertheless given the lack of elected BNP officials in B’ham over say, Stoke, it seemed like an odd choice.

What seemed like an even odder choice was their method of protest.  They chanted, the abused and generally they professed their hatred through intimidating and aggressive methods without really educating anyone on why the BNP are racist/fascist/homophobic/sexist/generally reprehensible humans. Sure they said it, but they never once gave examples. They could’ve pointed to comments from prominent BNP supporters that women should enjoy rapelinks to the National Front or well-publicised Holocaust denial.  For the entire time I was observing I didn’t once hear them tell people why the BNP are bad, only that they are.  And the protest in London was worse at echoing the uninformative sentiment.

Anti-BNP protest in Birmingham on 9/6/09

Anti-BNP protest in Birmingham on 9/6/09

But what’s the point?  Why should ordinary people passing through the city centre believe protesters without evidence?  And why should they believe people who act in a manner that echoes one they are fighting against?

Surely the way to argue against a group who you believe will erode democracy, remove free speech and employ violence and interrogation is to not to use their methods as a template to get your message across.  Yes, what they propose is nothing short of terrifying, but hounding them out, not giving them a chance to speak and refusing to nobly argue your point and show your point of view is correct can only be viewed as undemocratic and equally oppressive.

The way to get people round to your thinking cannot be to deny the opposing side a voice, that can only serve to drive them underground and make their message more dangerous. And even if you did succeed in stamping out the opposing view through intimidating, what kind of victory is that?

Old versus New – NHS, social media and swine flu

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Posted on : 30-04-2009 | By : Laura | In : Current Affairs, Internet and social media

It’s been well reported that the hospital I work at has been preparing for things just in case there should be an outbreak of swine flu. And between delivering leaflets to wards to let staff know just how this would pan out and researching online communications, I’ve seem how both things work – and don’t.

There’s always been the issue of whether staff on the ground get access to the computers to read the things we’ve put out online, so we do both to make sure – put it online and provide it in paper form. Something that even with all the advances in social technology will not alter any time soon. Frontline staff don’t sit in front of a computer all day like those of us office based and may not always be able to read the things online as soon as we put it on. I know when I worked on the frontline in another job I would scan through emails once a day if I was lucky.  Other people did it once a week and a select few monthly.  Social media is great for getting things out, but not if the people can’t get to it regularly.

Then, on the other hand, until the information about the Redditch woman infected with swine flu was confirmed we had numerous calls from journalists trying to find out if the Prime Minister’s announcement of someone infected in Birmingham was at our hospital (She wasn’t. Redditch isn’t even in Birmingham.  Most sites have now updated to show this). We fielded calls from all sorts of news outlets all asking the same question and we had the same answer for them. This information could’ve been released once on social media sites like a Trust blog (and/or Twitter) and prevented having to repeat the same thing. We could always alter the information as and when it changed – like we’ve been able to do with linking to the up to date Health Protect Agency’s algorithm when the World Health Organisation upped the pandemic level.

I think it’s pretty easy to see that both methods have their strengths and weaknesses. Online media allows rapid, regularly updated information to be disseminated to a large number of people, but only if they have access to it and you don’t always know who has read it (I know there are trackers, but still). Paper-based and/or one face-to-face conversation means you know people get the information but it’s stagnant and updating it can be time consuming. This is not exactly a groundbreaking analysis, – I know that. But seeing this in the space of two days has been really quite fascinating.

*This was originally posted on my old blog BeanHeartBatman*